When planning a digital advertising campaign, you will inevitably reach the stage where you have to select which advertising platform you want to run your ad on. Facebook? LinkedIn? Google? TikTok? And these services will ask you which type of ad you want to run. Conversion ads? Brand awareness? Lead generation? In this article, we’ll explore lead generation ads—what they are, what they’re good for, and what the options are on the key advertising platforms.
Read MoreSpeed. Consistency. Tenacity. Professionalism. These are qualities that you look for in your salespersons, and for good reason. But have you provided them with the guidelines, structure and tools required to bring out those qualities and apply them optimally—so that they can engage more leads and close more sales? Do they have a systematic, strategic procedure to follow and implement, consistently and uniformly, to cover all bases and maximise their chances of converting prospects? This is what contact cadence is all about.
Read MoreCovid19 has heavily impacted sales negatively where many businesses had to scale down their operations.
At SalesCandy, we wanted to look deeper into this issue and we’ve run through another round of analysis since the lockdown started based on the leads from the Southeast Asia region.What we found might surprise you! Read more…
Read MoreA great VP of Sales will increase your revenue per lead by 20-100% in one sales cycle of less. Where do you see yourself in 120 days? With Covid19, it has caused us to plan with shorter sprints in mind. We’ve prepared 5 easy tips for you to be an effective sales leader! Read them now.
Read MoreHow confident are you of your selling skills? Are you able to sell anything to anyone at any given time? We are all fascinated by these types of salespeople and want to learn from them. Here are 5 tips to improve your next sales pitching!
Read MoreHere at SalesCandy, we aim to regularly conduct experiments related to the industries we serve to gather statistics that would help us improve the performance of our system.
Read More
